1. Successful negotiation is a confidence builder. Hanging back and watching your 14-year-old daughter put on her best “sad, hopeful face” is a real treat. Yard sale negotiations make for strong life and business lessons. 2. You must be willing to walk away. And then walk. Even when the seller taps your business acumen when…
…in combining creativity with commitment. We believe in dismantling the routine, in building something purposeful. We believe a higher-quality t-shirt will be worn on date night – not to mow the lawn. We believe useful giveaways with your logo will have long lasting impact…and that on the desk, is far better than in the desk.…
Co-President Danny Rosin spoke on the power of listening at the recent High Five Conference. Here are a few of Danny’s professional ‘Q-Tips’ on listening: Q-Tip 1: Keep an open chair in your meetings to represent your customer. Your customer is wondering, ‘Are you designing for me? Are you responding to me? Are you engaging with…
When Danny Rosin first explained Brand Fuel’s Virtual Swag concept, I was immediately drawn into the unique customer experience. I have been both a booth operator and attendee of several trade shows and expos. It can be a pain to lug around tons of pens, stress balls, bottle openers, koozies, and other trinkets at shows.…
Robert Fiveash and Danny Rosin invest in partnership retreats twice a year. Some retreats are spent in exotic places like exit 12, off US 58 in South Hill, VA at The Shoney’s. Sometimes, they do that important Brand Fuel strategic planning at one of their homes where, inevitably, one of their tweeny daughters interrupts us…
Let me start by saying that I am a believer in the power of karma, kismet and Hello Kitty. And I love this saying: Try to do good in the world, not out of fear for hell or reward of heaven, but because it feels better not to be a jerk. Every single one of…