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Guide to Marketing Your Online Store

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How to Turn Your Merch Program Into a Marketing Channel (Not a Warehouse) Most organizations set up an online store with the best intentions: freshen up their merch game, rebranding, products with their logo that people should love… …and then they forget the most important step – to actually market it. We see it all…

Guide to Marketing Your Online Store

Published On

Marketing Your Online Store Merch Program Online merchandising for organizations is a growing trend. For retail and B2B. Unlikely companies are trying to hijack streetwear brands and become lifestyle brands by selling their logoed gear. You can buy Tesla shorts, Dunkin’ joggers, KFB crocs, McDonald’s chicken nugget pillows and a Stouffer’s Mac & Cheese Sweatsuit.…