Is Brand Merchandising Dead?

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Storyteller, Podcaster, Marketer, Commonsku’s Chief Content Officer, and long-standing friend and mentor to Brand Fuel, Bobby Lehew, put his brain on WiFi and shared with creative abandon. We hosted Bobby for an exclusive event and here are our top 10 takeaways! [Want a visual assault of the senses? Watch 30 minutes of Bobby’s video brilliance…]…

PUNK ROCK: UNAPOLOGETIC INDIVIDUALISM (AND GREAT MERCH)

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LAS VEGAS Field Trip They thought they were going to The Sphere. Or maybe Meow Wolf. Someone said they were bailing if they were expected to drop from The Stratosphere that night. And one person thought we were taking our team to a strip club. (You know who you are.) No one had any idea…

GUESS THE ALBUM CONTEST

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Thank you for humming the same tune as us for the last 12 months and joining in with our Guess the Album contest. It’s time to say ‘Au Revoir’ because, as all DJ’s do, it’s time to mix it up – there’s a new contest in town! Click here to get involved with that and…

Fun, Originality, Caring: The Basis for Our Best Place to Work Award

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We are quite excited. About 2024. About our industry. About the growth and changes we are experiencing. Most importantly, we are excited about our people. When asked what three words best described our staff, the answers were, “Original, Caring and Fun.” And with that, and because of our amazing team, we are proud to share…

Reflecting on the Spirit of Giving

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This holiday, our caring team and clients shared their favorite nonprofits as part of our holiday gift campaign, and we’re truly appreciative of those who participated. The responses we received highlighted a diverse range of causes, working tirelessly to make a positive impact in their special way. We wanted to take a moment to shine…

Memories, Milestones, and Momentum: 25 years of Brand Fuel

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This past January, when we started working on a blog to recognize 25 years of Brand Fuel, we started with a list of bullet points of our company memories. Our list went super long. Like not worth reading it long. A lot of things can – and did – happen in 25 years, so we…

Visit Our Showroom

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Our showrooms are one of Brand Fuel’s most fun and valuable differentiators. Our showrooms are interactive fun house spaces where we host clients to: The parking is free and the water is freshly squeezed! ? Want a quick tour and to check out the vibe? Want to set up an appointment to visit our Raleigh…

A Social Experiment.

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We are excited. We signed on to support the world’s largest face-to-face creative community, CreativeMornings. We are long time, 3rd or 4th Friday of every month, show up early and stay late, community members, but now we get to call ourselves “proud sponsors” of the RDU Chapter. [We are also working to jumpstart a chapter…

Empowered Women. Empower Women.

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At Brand Fuel, we celebrate diversity in all forms, and we are so proud to have an amazing team of Fuelians, of whom are 60% kicka** women! With a strategy-first mindset, these ladies deliver exceptional work every day. We are grateful for their creativity, dedication, empathy, communication styles, intuition, leadership, compassion, and high EQ. In…

#1 in Social Media for Our Industry!

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We are thrilled and humbled to have earned the top spot on PPAI’s #Online18: Promo’s Best Organizations On Social Media list. But beyond the really wonderful recognition, it was what the good people at PPAI said about us that truly touched our hearts. “The magic about Brand Fuel is that this distributor never takes itself…

Focus on the Ability, Not the Disability

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Recently, I saw our latest merch campaign on the corner of the (other, co-President of Brand Fuel) Danny’s desk. I was blown away by the sharpness of the brightly colored mixed glasses and its fantastic backstory. The funny introspective laser-engraved message focuses on appreciating the present: “Why limit happy to an hour?” The fact that…