Renee Holmes, a.k.a. The “Promo Snob,” here showcasing my favorite multi-functional tumblers and water bottles available to our clients. My picks are either an already established retail brand or are retail-quality, and most def bring that RAZZLE DAZZLE we’re looking to WOW our clients. Let’s talk about DRINKWARE! It is easily my most favorite promo category. I may or may not…
Our showrooms are one of Brand Fuel’s most fun and valuable differentiators. Our showrooms are interactive fun house spaces where we host clients to: The parking is free and the water is freshly squeezed! ? Want a quick tour and to check out the vibe? Want to set up an appointment to visit our Raleigh…
Change is afoot. And we’re thrilled! After 25 years in business, we humbly acknowledge that it’s a bit harder to see our own brand’s label from being “inside the bottle.” Brand Fuel has been on an ongoing quest to be “an original” in our commoditized industry. We have been on a 25-year educational and enlightening…
++ Did you miss The Raleigh Chamber’s Diversity, Equity & Inclusivity Conference? That’s ok. We captured a snapshot of our conversation with the heroic nonprofit, Gabi’s Pals, one of our favorite fulfillment partners. Onto the show… Question: Brand Fuel believes deeply in using business as a force for good. Does that mindset help inform your…
In 2004, Lance Armstrong’s Foundation, in association with Nike, created the Livestrong bracelets. They sold 80 million bracelets which created over $500 million for cancer research! [Sadly, Lance’s quest for personal gain ruined one of the most inspiring charity-retail partnerships and fundraisers ever.] In 1917, The Girl Scouts created their first fundraiser in a high…
There’s a special kind of excitement that comes from earning the trust of a large national account. Imagining the impact it will have on your reputation, revenues, growth (both financial and educational), valuation, and team morale is enough to get the heart racing. And when you get to know your client and discover they are…
We are excited. We signed on to support the world’s largest face-to-face creative community, CreativeMornings. We are long time, 3rd or 4th Friday of every month, show up early and stay late, community members, but now we get to call ourselves “proud sponsors” of the RDU Chapter. [We are also working to jumpstart a chapter…
I saw this one coming a mile away! The Stanley Adventure Quencher 40 oz Tumbler, aka “The Quencher” is the hottest tumbler in our industry this year. This massive stainless-steel tumbler that’s been all over my TikTok FYP for months has been selling out internationally in Target stores within hours of restocking the shelves. Good…
The best brands are memorable because they are consistent. When you see a t-shirt with a big red mouth and tongue imprint and you recognize it, The Rolling Stones earn a branding gold star. Did you think, “Spotify” after seeing these? Well then, give yourself an air hug! We bet you can’t unsee these. That…
At Brand Fuel, we celebrate diversity in all forms, and we are so proud to have an amazing team of Fuelians, of whom are 60% kicka** women! With a strategy-first mindset, these ladies deliver exceptional work every day. We are grateful for their creativity, dedication, empathy, communication styles, intuition, leadership, compassion, and high EQ. In…
We are thrilled and humbled to have earned the top spot on PPAI’s #Online18: Promo’s Best Organizations On Social Media list. But beyond the really wonderful recognition, it was what the good people at PPAI said about us that truly touched our hearts. “The magic about Brand Fuel is that this distributor never takes itself…
Recently, I saw our latest merch campaign on the corner of the (other, co-President of Brand Fuel) Danny’s desk. I was blown away by the sharpness of the brightly colored mixed glasses and its fantastic backstory. The funny introspective laser-engraved message focuses on appreciating the present: “Why limit happy to an hour?” The fact that…