If you’ve spent more than five minutes with our co-founder Danny Rosin, you know he isn’t exactly a “sit-in-the-back-and-stay-quiet” kind of guy. Whether he’s talking about the magic of a well-designed T-shirt or the importance of community building, he does it with a level of energy that could power a small city. Recently, Danny sat…
What kind of board chair quotes Hunter S. Thompson in their opening statement and uses a punk rock mosh pit as their official profile photo?
The kind this industry needs right now.
How to Turn Your Merch Program Into a Marketing Channel (Not a Warehouse) Most organizations set up an online store with the best intentions: freshen up their merch game, rebranding, products with their logo that people should love… …and then they forget the most important step – to actually market it. We see it all…
Carbon dioxide and greenhouse gases are no longer deemed a threat to public health. Will this change branded merch’s approach? Industry leaders respond.
We are bursting with pride to share that Co-President, Danny Rosin, will serve as The Promotional Products Association International (PPAI)’s Board Chair in 2026!
The nonprofit has spent 15 years nourishing the industry through education, fearless conversations and a community-driven mission.
For a long time, branded merchandise has been underestimated in sustainability conversations. Data was missing. So, assumptions were made. Yet the industry kept moving towards sustainability. But now, we have data! And we’re giddy about it. A new joint study from PPAI and ASI is making waves. We LOVE that these two competing organizations came…
A discussion about the unique challenges and “soul” required to lead in the nonprofit and social entrepreneurship space.
The unique challenges and “soul” required to lead in the nonprofit and social entrepreneurship space.
We’re proud to share some big news: Brand Fuel Co-Owner, Co-President, and longtime industry leader, Danny Rosin, will serve as The Promotional Products Association International (PPAI)’s Board Chair in 2026! PPAI is the promotional products industry’s largest not-for-profit trade association, representing ~15,000 member companies worldwide and advancing the industry through education, advocacy, connection, and professional standards. If you know Danny, you know leadership, to…